Discover De La Rose: Latin Music’s New Voice Behind the Hit “Los Fin De”
Discover De La Rose – Please note: Many or all of the products featured here are from our partners, who compensate us. This may influence which products we write about, as well as where and how they appear on a page. However, this does not influence our evaluations. Our opinions are our own.

If you haven’t heard De La Rose’s “Los Fin De” yet, it’s time to change that. With magnetic rhythm and hypnotic vocals, this breakout single is putting the young Latin artist firmly on the radar. Blending reggaeton, pop, and urbano energy, De La Rose is creating a unique lane—and fans around the world are listening.
Let’s take a look at how he’s rising fast, what’s behind the sound, and where he’s headed next.
From Underground Vibes to Viral Buzz
De La Rose is part of a new generation of Latinx artists blurring genre lines. Raised between Latin America and the U.S., his cultural duality shapes his sound. Early on, he was inspired by icons like Bad Bunny, J Balvin, and Romeo Santos, but wanted to bring something of his own to the scene.
Starting with small performances and uploading freestyles online, he began to build a loyal following. It was his 2024 release, Los Fin De, that sparked a viral moment and turned that underground energy into mainstream momentum.
“Los Fin De”: The Soundtrack to the Weekend
The title Los Fin De—short for los fines de semana (weekends)—says it all. The track captures the essence of a weekend escape. It’s packed with pulsing beats, laid-back flow, and catchy hooks. Its lyrics reflect the carefree vibe of city nights, fleeting romance, and that electric moment when the night feels endless.
The song gained traction on TikTok and streaming platforms, earning De La Rose a spot on key Latin music playlists and a growing number of industry eyes watching his next move.
A Fresh Fusion of Latin Pop and Urbano
What sets De La Rose apart is his ability to fuse melodic hooks with rhythmic grit. His style falls somewhere between pop urbano, trap latino, and romantic reggaeton. Tracks like Tu Juego, Ven Conmigo, and Los Fin De show off his vocal range and ability to switch between singing and rapping with ease.
Each song is a story—about love, heartbreak, escape, or confidence. His lyrics are personal but accessible, giving his music emotional weight beneath the party-ready production.
Career Highlights and Industry Recognition
Since the success of Los Fin De, De La Rose has been featured on Latinx music roundups and invited to perform at major showcases across Miami, Mexico City, and Los Angeles. He’s currently rumored to be in talks for a feature with a major Latin pop artist—proof that the industry is taking note.
Though he hasn’t yet picked up award nominations, many insiders say it’s only a matter of time. His voice, branding, and artistic direction are already hitting all the right notes.

Fashion That Matches the Music
De La Rose’s fashion sense is bold, clean, and unapologetically modern. He favors oversized streetwear silhouettes, gold accessories, and sleek cuts that blend Latin flair with global street style.
He’s often seen wearing sunglasses, designer sneakers, and bold prints. Like his music, his style bridges cultural worlds—urban edge meets tropical elegance. It’s another way he connects with fans who see themselves in his blend of heritage and ambition.
What’s Next for De La Rose?
The artist has hinted at an upcoming EP that will expand on the sound of Los Fin De. Listeners can expect more genre-bending collaborations, bilingual lyrics, and visuals that highlight his Latin roots. A short tour run is also in the works for late 2025.
De La Rose isn’t just here for the moment—he’s here to shape what Latin music sounds like in the future. Whether you’re vibing on a rooftop or cruising with the windows down, he’s already on the soundtrack.
Watch closely—De La Rose is turning weekends into a movement.

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